Google has released another 4 adverts for Chrome, one of which features the Family Guy scene where Stewie is trying to get his mother’s attention.
I’ve said it before and I’ll say it again, I simply love adverts made by Google. Come to think of it, I’ve probably started an article off with that line before. But that’s because each time one is released, they remind me of how good technology has made our day-to-day life, and how it should be used a lot more than we use it at the moment.
Apple have released another two adverts promoting the iPad and iPad mini. Both the adverts focus on a series of words which describe the iPad brand, like ‘bright’, ‘together’, ‘loud’, and ‘deep’. Oddly enough, ‘expensive’ doesn’t show up.
I might just be the biggest fan of Google’s advertising campaigns, but I’m always keen to see how others would market their products.
This project I just came across was created by Junichi Tsuneoka who was hired to ‘design a series of posters capturing the many different Google services but with a common aesthetic’. I’d say he does that very well, it’s just a shame we he only created four of them!
I’ve said it before and I’ll say it again, Google really know how to create heart-warming adverts. This one, advertising the Nexus 4 and Google Now, is the latest to be released, and it really delivers on promoting the Google Now service.
A good advert is one that tries and succeeds in making the audience laugh. A bad one, is an advert which makes the audience laugh without meaning too. Blackberry have released some poor advertising campaigns in the past, but this advert, which aired during the Superbowl last night, has to be the worst work they have done.
What’s the only thing better than humorous technology adverts? Humorous technology adverts with people who can act. Paul Rudd and Seth Rogen, as well as Bob Odenkirk, are the stars of this latest Samsung advert, where they play members of the company’s marketing team, trying to come up with an idea for a Superbowl advert. However, due to their recent patent complications with Apple, the trio attempt to create the ad without using the term ‘superbowl’.
Facebook are probably aware by now that any change they make is met with a very poor reception at first, however if they think auto-play adverts will become okay over time, they are mistaken.
U.S retail giant Target has partnered with Marvel to create the ‘Superhero Every Isle’ campaign to promote The Avengers, or Avengers Assemble to us UK folk.
The pieces of ‘art’ have been constructed using hundreds of the products available from Target. Some of the products used are even smaller toy figure versions of the character they create when grouped together like this. My personal favourite is Captain America’s shield, but Thor’s hammer looks pretty darn cool.
A Canadian advertising agency has created a roadside McDonald’s advertisement which, which has an invisible message during the day. However at night, a ‘Open 24 Hours’ message appears glowing to passers by.
Surely this isn’t as effective as a typical sign, which is visible during the day, and is often lit up during the night, however it’s a very interesting concept which could become very useful in the future.