I hate to use the same old cliché, but unless you’ve been living under a rock for the past few months, I expect you have heard of Pinterest already. It’s that small social network which has grown to become one of the fastest growing websites of all time, but what is it?
Well, as I mentioned above, it’s a social network….with a twist. Based entirely around image sharing, Pinterest encourages the ‘pinning’ and ‘re-pinning’ of photos found both on websites, and uploaded directly to the site by the user. If an image is pinned from a website, that image becomes linked to the URL, thus re-directing a substantial amount of traffic to that website.
With a system like this, and with it being as popular as it is, it’s becoming a site owners dream. The video above is entitled ‘A Marketer’s Guide to Pinterest’, but the video goes into so much more detail on the social network, giving you just about everything you need to know about the viral website.